Reputation research analysis
Listening to our environment to offer the best communication
Do you know what your clients or potential clients think about the services, products and principles of your company or organisation? Are you going to open a new company or launch a new service and want to know what the market thinks? Then you need reputation research and analysis.
To achieve the best results, companies and institutions must listen to their audience to find out what they can offer and how they can meet their needs. Knowledge is power: if we're aware of the content of the conversation, we can adjust our communication to the actual demands of our clients.
We monitor the conversation about your brand
At Asesores de Relaciones Públicas y Comunicación we're experts in implementing active listening systems around the brands or areas of interest and action of our clients. This permanent monitoring lets us perform a daily analysis about the positive or negative visibility of our clients' issues and recommend the actions in real time that will improve their decision-making skills.
Reputation is the reflection of the prestige of a brand or company in any environment. That's why we advise our clients and respond to their results, proposing different approaches according to their objectives, mentoring them and guiding them in their relationship with the media, influencers and other audiences.
Our main reputation research and analysis services are:
- Media audits
- Daily media monitoring of the presence of brands and competitors in print and online media, as well as quantitative and qualitative analysis of the coverage
- Identification of audiences, including influencers from different industries
- Market research to find out the opinion and preferences of interesting audiences for our clients
- Start-up and management of tools for analysing social media and other digital channels according to topics and markets, as well as the quantitative and qualitative analysis of the presence of our clients and their competitors in the digital world